Meet the Team

About Sherry

Sherry Schaefer, a known expert in the field of tractors, equipment, and the history behind them, is the CEO of 3-Point Ink, LLC, a publishing company based in Greenville, Illinois, that produces Oliver Heritage and Heritage Iron magazines, both of which are circulated worldwide.

June 2018 marked 25 years Schaefer had been an editor of a tractor-related publication. In 1993, she became the editor of the Hart-Parr Oliver Collectors magazine, which focused exclusively on the Oliver brand of equipment. Her experiences with this magazine added to her already solid foundation of knowledge and inspired her to begin her own bi-monthly Oliver publication in 2004, Oliver Heritage. Four years later, Schaefer formed 3-Point Ink and also launched a second publication, Heritage Iron magazine, which focuses on tractors and equipment of all brands from the 1960-1990 era.

Schaefer has authored multiple books including, Farm Tractor Collectibles (MBI Publishing, 1998), Oliver Tractors (MBI Publishing, 2001) and Classic Oliver Tractors: History, Models, Variations & Specifications 1855-1976 (Voyageur Press, 2009). Her fourth book was a second edition printing of Classic Oliver Tractors (Octane Press, 2018). She contributed to A Guide to Hart-Parr, Oliver, and White Farm Tractors 1901-1996 by Larry Gay, Oliver Farm Tractors by T. Herbert Morrell, Oliver Photographic History by April Halberstadt, and Ultimate American Farm Tractor Data Book Nebraska Test Tractors 1920-1960 by Lorry Dunning. She was also a contributing author to the Red 4WD Tractors book 1957-2017 published by Octane Press in 2017. 

Throughout the years, Schaefer’s achievements include selection by the Smithsonian Institution to assist with the restoration of the oldest mass-production gasoline tractor in existence, along with being highlighted in the 45th anniversary special edition (Feb/Mar 2015) of Country Woman magazine as one of the top “45 Amazing Country Women.” Her sense of adventure has taken her across the world, including a three-week tractor drive across the Australian outback, a trip to Scotland to speak to the descendants of the Oliver family, and most recently another speaking engagement took her to New Zealand.

As an instrument-rated pilot, she is able to incorporate her passion for aviation into the business by flying across the country to interviews and events. In December 2019, she completed a two-week accelerated course to obtain her A&P, meaning she is now also a certified aviation mechanic. In her spare time, she crews for a TBM Avenger, a WWII torpedo bomber based in Peru, Illinois.


Favorite Personalities Sherry has Interviewed:

Sam White, Jr. – Former President of Oliver
Jon Kinzenbaw – Kinze Manufacturing
Elmo Meiners – M&W Gear
Therran Tallman – Tallman Baler
“Big Bud” Nelson – Designer of Big Bud
Ollie Cunningham – Grandson of J.D. Oliver
Lou Leviticus – NE Tractor Test Lab Director & survivor of the Holocaust
Ray Bostedt – Director of Printing Dept. at Oliver
Max Armstrong - Ag Broadcaster/TV Personality
Ward McConnell - McConnell Mfg/Artsway Mfg.
Dave Curtis - Rite Mfg.
Doug Steiger - Steiger Tractor Co.


Sherry Schaefer, Owner/Editor

I would like to think that I am the fuel pump that keeps every cylinder firing in this well-oiled machine.  As owner and editor of two magazines, I spend a lot of time in my mobile office visiting with the pioneers and people involved in the farm equipment industry. If you had told me ten years ago that I would own a publishing company, two magazines, and have a staff, I would have laughed at you! But I have been blessed with them all and can’t think of anything else I’d rather be doing… except flying!

Christina Staff, Creative Director

What does the Creative Director do, you ask? What DON’T they do? Editorial assistance, social media management, video production, content coordination, marketing strategies, and that’s all before 10am! I enjoy my duties within the office, but getting out to tour those incredible tractor collections or work at trade shows is where I am most at home. For me, getting to know the faces and stories behind the tractors is second to none because without our loyal fan base, we couldn’t do what we do. I’m proud to be part of the team here at 3-Point Ink and look forward to meeting you at a show in the future! Or who knows, maybe we’ll be in your area one day, and we’ll stop in to check out your tractor cave! 

Jason Dewitt, Designer

I have been a designer now for around 23 years. Realistically, I cannot imagine doing anything else. I love the challenges and the endless creative possibilities I have with a blank canvas and to create something that has never been seen before take shape. Unrealistically though, when I grow up I’d still like to be a Rock Star, but for now being a designer is a pretty good gig! I am passionate about what I do and I am one blessed guy! 

Super T, Photographer

I photograph tractors and that's mostly all my camera is used for. I will meet up with the owner/collectors and we will try to come up  with ideas that would make for interesting or unique pictures. It's definitely a real joint effort. Without their enthusiastic help, I couldn't pull this off. Thanks to everyone involved who make it  happen!